The national broadcaster is known for its close bond with the country. The BBC + Indian partnership spans a wide range of artistic exchanges, highlighting the vibrant heritage of India. Via its trustworthy reporting, the BBC provides an in-depth perspective on South Asian current affairs and events. Blessed with vast audience, the public broadcaster engages millions of Indian diaspora worldwide, exposing them to
quality content and stories they identify with. The BBC Indian collaboration acts as a window to the subcontinent's multifaceted traditions, encouraging appreciation and strengthening relations between people of both countries.